Ideo
The first time I read about this theory was in the book «The Key to Success» by Malcolm Gladwell who explains it in one of his chapters to talk about how messages spread. This theory postulates the following:
«Visible signs of crime or civil disorder create an urban environment that encourages more crime. The best way to reduce crime is to deal with these visible signs, no matter how insignificant they may seem».
Gladwell, Malcolm. 2002. The Tipping Point: How Little Things Can Make a Big Difference. 1st Back Bay pbk. ed. Boston: Back Bay Books.Kelling, George L., and Catherine M. Coles. 1997. Fixing Broken Windows: Restoring Order and Reducing Crime in Our Communities. New York: Simon & Schuster.
Levitt, Steven D., and Stephen J. Dubner. 2020. Freakonomics: A Rogue Economist Explores the Hidden Side of Everything. Second William Morrow paperback edition, revised and expanded edition. New York: William Morrowm.
Each team made a presentation like the one before this paragraph and an ICR Results Communication, a written document, in which they communicate their process and the proposal of their project, the final version of this document is delivered to the Library of UAM Cuajimalpa, while I put here the document prior to the formal delivery to the University.
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ProtoThinking is the perfect guide to start landing from the world of ideas to innovative projects. This book has application in the personal, professional, academic and organizational fields. After reading it, our success will be prototyped in the present and we will be just a few actions away from realizing innovation for the benefit of our value proposition. Based on the action focuses and phases of Design Thinking, this guide has a strong focus on PROTOTYPE and uses the following premises as a standard for its development: – Consider every product, service or strategy as a prototype. – Think with your hands, manipulate our environment! – Question images, objects and assumptions. – Evaluate the user’s perception in every sense.
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The Master in Strategic Thinking and Foresight has taken on the challenge of training leaders of organizations with a vision of the future. This means: people who are aware of global change and the new planetary rules of the game, with the capacity to mobilize companies and territories towards the construction of their future.
Failure to prepare for the future is tantamount to living in the vagaries of economic, social and technological changes, instead of anticipating them before they occur. This is how organizations, companies or territories that want to be competitive act, because they make the future their best ally instead of being surprised by it.
The students of the Master’s program have the option of receiving at the headquarters of «Futuribles» (47, rue de Babylone – 75007 Paris) an advanced training course in the principles and methods of foresight, interacting with its researchers and receiving a «Certificate» awarded by this illustrious and prestigious institution.
Note: Graduates of the Specialization in Strategic Thinking and Foresight program of the Faculty of Business Administration, in which case their admission process will be of a priority nature and subject to a special regime of homologations of up to 30% (216 hours) based on the curriculum studied.
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Victoria University of Wellington has three campuses in New Zealand’s vibrant capital city. Its location gives students access to many different organizations nationally, in areas such as politics, government, culture and heritage, as well as the scientific and business community. Wellington is a compact city with easy access to nature trails, beaches, galleries, museums and events. It is also multicultural, safe and welcoming and has a reputation for good food and coffee. It is regularly ranked as one of the cities with the best quality of life in the world.
The university has a diverse and welcoming community and offers students support through a range of welfare and learning services. These services include a dedicated international team dedicated to supporting students throughout their studies.
In 2020, Victoria University of Wellington – known as New Zealand’s leading university for high-quality research – received one-fifth of the Marsden Fund grants that focus on visionary research. The grants, worth more than NZ$16 million, will enable the university’s researchers to address environmental, social, health, technological and economic problems.
